#289 The Best Business Book I've Ever ReadSep 16, 2021
If you've ever struggled with WHAT you should be doing in your business...
You're not alone.
This has always been my #1 challenge.
What exactly should I be focusing on today in order to reach my goals?
The irony is that focusing on "what" turned out to be the problem in and of itself.
Tune in today to find out the big epiphany I had after reading what is now my favorite business book.
Are you a coach who has struggled with any of the following?
• clearly defining who your ideal client is
• clearly defining the specific outcome you create for them
• ensuring you have 100% confidence you can deliver the outcome
• packaging up your actual product to deliver the outcome (and provide you the lifestyle you want)
If so, then you need to watch the "Offer Creation Masterclass" where I unveil the 3 Secrets To Creating Your Offer.
Watch the Offer Creation Masterclass now at:
In the training, you will learn:
Why unclear messaging is your enemy
How confidence issues will ruin you
How to avoid "marketing incest"
Why most programs are a waste of $
If you are unclear on who you serve, what you do for them (or how it's all marketed, sold, and delivered) then this will be the most valuable training you've watched all year.